“Is it worth tracking your carbon footprint?”, asked the BBC. A resounding “Yes!”, we brayed in this article and on radio. The coverage resulted in the fastest daily user growth in our story so far - an exciting spot of coverage in a month when we have been mostly internally focused - recruiting, onboarding, building our team and the Pawprint experience.
There’s been lots to do readying our tool for launch in the app stores in the coming weeks, and finalising the first version of our business product. Head of Product Adam has made a cracking start, freeing Mark up to work with our Pioneers on their roll-out plans - news of our first campaign to engage employees in the transition to a lower carbon world will follow early in March - so do make sure you’re following us on social media for the latest!
We’re also hosting our first Pioneers Powwow for the six companies working closely with us this month - a chance for companies from different industries and with strikingly different cultures to learn from one another. If you know of any companies who’d like to get involved in Pawprint For Business, please do feel free to introduce them to me. We’re keen to get as many larger businesses onboard before we begin summer sprints and other promotional activity very soon! We now have two brilliant, experienced Business Engagement Directors in Karen Henderson and Ben Walker (below) ready to work with larger companies (ideally 500+ employees) to see how Pawprint can accelerate their transition to the lower carbon future in a fun, engaging way.
Thanks once more for all the positive feedback and constructive criticism and please do keep the dialogue going!