Just download the app or head to the sign up page at app.pawprint.eco. Enter your email address and create a password, then hit ‘Create account’. Simples. If the organisation you work for has sent you a link then please use this to access Pawprint. This link will join you up to your organisation’s unique group page (if you have already signed up then you can still click on this link to join your group).
Will I be charged for using Pawprint?
We charge organisations to use Pawprint which entitles them to additional premium features and reporting. If you’d like your organisation to sign up then please let them and us know. The Pawprint consumer version is free of charge.
Your Pawprint score
What is my Pawprint score?
Your Pawprint score is an estimate of the CO2e you are generating annually, based on your survey answers. As you complete actions and challenges, and create new habits, you’ll be able to track the reduction in your Pawprint score.
How is my Pawprint calculated?
Everyone starts with an average carbon footprint of 13.1 tonnes CO2e (provided by our scientific advisor, Prof. Mike Berners-Lee). As you answer the survey questions your score deviates across each section (home, diet, travel, spending & other) and your annual Pawprint score is created.
Why should I be aware of my Pawprint?
We should all be aware of our Pawprint scores as it indicates our personal contribution to climate change.
Can one person really make a difference to climate change?
Hell yes. If we all make small changes the collective impact will be immense and will help avert the climate crisis.
What is the ideal Pawprint? (What should I be aiming for?)
Your Pawprint depends on so many different things - where you live, where your friends and family are, the property you live in, the job you have etc etc. Some things you can change, others you cannot. So it’s all about making the small changes which suit your circumstances. It doesn’t matter what your score is to start with, it’s about making reductions in the future...
Does my Pawprint show only my own impact, or the impact of my whole household?
It is designed to show only your impact. When you answer questions for your whole household, we then divide this by the number of people in your household to give us your personal score.
Why is my Pawprint split into sections (toes)? What does each section cover?
Each section is split up into different categories, These cover diet, home life, travel and a more general section to cover areas such as clothes, electronics etc. They are split into different sections so that you can deep dive into each area to see where you can make positive changes and to build your awareness.
How do I reduce my Pawprint?
Up to you! Take a browse through our eco-actions to find something that works for you. Start small and then develop these actions into new carbon reducing habits.
When I carry out an action or habit, is my Pawprint reduced automatically?
Yes. If you record an action or habit your Pawprint is automatically reduced. A one-off action will reduce your Pawprint by a small amount, but every little counts! The bigger reductions come when you turn those actions into longer term habits.
Why can’t I create habits straight away?
Creating habits is hard, and doesn’t happen overnight. We ask you to complete one- off actions a number of times to build up to your new eco-habit. Only then will you unlock the option to make this a new, ongoing habit. Behavioural science tells us this is the most effective approach - start small and build from there.
Does reducing my Pawprint really make a difference?
Yes absolutely!!! Pawprint is here to encourage you to make small changes daily and each of these changes will add up to have a big impact on your carbon footprint. Imagine if you, all of your family and your workmates made these changes every day- that’s one big snowball effect right there!
Joining your organisation’s group
How do I join my organisation’s group?
Your organisation will email you a unique link for your group - simply click this link and it will join you up to your group. If you haven’t signed up yet it will invite you to create an account and then it will automatically join you up to your group. If you have already signed up then clicking this link will join you up to your group.
How do I join my organisation’s group if I’ve already downloaded the app version?
If you’re an existing user, or you’ve already downloaded the app version, then you can still join your organisation’s group. Just click the link in the email your organisation sent to you and this will automatically join you to your group.
Why do I need to join my organisation’s group
Joining the group allows you to access unique challenges and surveys set by your organisation. It also allows your organisation to tally up the total CO2e reduction from everyone in the group.
Will my organisation be able to see my Pawprint data?
No. They will only be able to see your total Pawprint score. They do not have access to your individual survey answers.
Can I hide my Pawprint score from others in my group?
Currently, users are unable to hide their Pawprint score when part of a group. But we plan to add an ‘opt-out’ to allow users to hide their own scores in a future release. Groups can be set up (by the group owner/admin) to either show all the scores or none of the scores.
Pawprint’s CO2e data
What is CO2e?
Carbon dioxide equivalent, or CO2e, is the measure of all greenhouse gas emissions rolled into one. Carbon dioxide is the most common greenhouse gas emitted by human activities in terms of the quantity released and the total impact on global warming.
Where do Pawprint get their data from? Is the data reliable?
We have partnered with the carbon footprint expert Professor Mike Berners-Lee. Author of How bad are bananas? The carbon footprint of everything. We also use a number of other reputable sources e.g. The Energy Savings Trust, UK Government
Can I use Pawprint outside the UK?
Pawprint’s data is optimised for the UK but the app can still be used elsewhere, albeit with less accuracy in some areas. The main area of difference is the energy calculations in the Home survey - the carbon factor of grids in different countries can vary quite markedly.
What will Pawprint do with my data?
How do Pawpoints work?
As you interact with Pawprint (logging in, sharing with friends, completing actions and challenges) you earn Pawpoints. You can ‘spend’ your Pawpoints on one or more of our three selected charities/organisations. This determines how we split a monthly donation across those good causes. Thus allowing your efforts to make a real-world difference.
How are the charities/organisations selected for Pawpoints?
We have simply chosen some of our favourite climate friendly organisations, but happy to hear your suggestions too.